25 In Fashion

Chicos – #HowBoldAreYou ?

Happy Monday ladies!

Chicos has launched a campaign asking women “How Bold are you?‘ I was asked my birth date and sent this adorable tee stating, “49 Years Bold.’ It reminded me of the ladies in the Fierce 50 group, and the message that no matter what our age, we can succeed, have confidence, and be proud of who we are.  

When you think of being ‘Bold’ what does it mean to you? I am wearing this tee with pride, as I am happy to be 49, and at midlife. I feel this is the time in my life where I am more at ease with myself and my lifestyle  I am a person that believes, “age is just a number.’ as cliche as that is. I have always believed that it is one’s attitude that is important and getting older doesn’t mean you give up on things.

I am grateful through blogging, that I have met so many strong, BOLD women, realizing that we can do anything that we put our mind to!

When dressing BOLD, I thought of a bold color to add to this look-red! Red is one of those colors is deemed a powerful color, a color that gets noticed. I added this red chunky necklace, new Baublebar earrings and pointed red wedges for pops of color with this casual look. I like to think of this spikier necklace is BOLD!

I also love to wear large prints, bold colors and accessories. I have fun experimenting with style and don’t listen to the silly “fashion rules” for women at midlife! I dress how I like! 🙂

Some other Bold Looks-

How are you bold in personality and in style? 

Chico’s #HowBoldAreYou Campaign is current, and you can get your own t-shirt and read more at their website, Chico’s

Read more with my post Am I Too Old? which talks about how important it is to do things you enjoy in life, no matter the age!

have a great day!

Jess xx


Visible Monday hosted by Patti at Not Dead Yet Style

Shoe and Tell hosted by Cherie at Style Nudge

Hello Monday hosted by Carylee of More Pieces of Me and Jenna of Sincerely Jenna Marie

Fake Fabulous

Creative Mondays hosted by Claire Justine of Claire Justine

On Mondays We Link-Up hosted by Roxanne of Glass of Glam



You Might Also Like


  • Reply
    Chicos Bold New Spring Arrivals - Elegantly Dressed and Stylish -Fashion Over 50
    March 12, 2018 at 1:00 am

    […] you today some pieces from Chico’s Spring Line! If you didn’t read my post about the #HowBoldAreYou Campaign, breaking age barriers and empowering women of any age to be bold and proud to share their age , […]

  • Reply
    Claire justine
    March 11, 2018 at 5:02 am

    Love your bold look Jess. Great outfits, you have some beautiful clothes and shoes. Thanks for sharing at Creative Mondays 🙂 Hope you can join us tomorrow.

  • Reply
    March 10, 2018 at 4:39 pm

    You are too fabulous Jess, I just love this campaign! You look absolutely fabulous in all of your looks!

    xx, Chanda | http://www.mschanda.com

    • Reply
      Jess Jannenga
      March 10, 2018 at 7:30 pm

      Thank you Chandra! you are too sweet. It is a great campagin! xx

  • Reply
    10 Spring Staples for Your Closet - Elegantly Dressed and Stylish -Fashion Over 50
    March 9, 2018 at 8:32 pm

    […] Denim- I will soon be writing a post on some of my favorite denim. I specifically look for soft material due to leg sensitivity. Wit and Wisdom ( Nordstrom) and Old Navy Rockstar make the softest I tried in a while. LOFT has some great Boyfriend jeans, like I am wearing in this post.  […]

  • Reply
    Paula Holloway
    March 9, 2018 at 2:05 pm

    You always look so great Jess!


    • Reply
      Jess Jannenga
      March 9, 2018 at 8:30 pm

      aw, thank you Paula!~I will pop by your blog this weekend. Happy Friday! xx

    • Reply
      Jess Jannenga
      March 10, 2018 at 8:55 am

      Thank you Paula! This was an inspiring campaign, and fun! xx

  • Reply
    March 8, 2018 at 8:52 pm

    It is very important to do things you like in life, I love the pops of red you add to the outfits.

    ~ xo Sheree

  • Reply
    Amy Christensen
    March 6, 2018 at 8:21 pm

    Love your bold looks, Jess. You always do such a wonderful job of incorporation color and uniqueness in your outfits. I agree that age is just a number, so it is important to still pursue our dreams and desires even as we age…perhaps more so. Thanks for your continued inspiration! – Amy

    • Reply
      Jess Jannenga
      March 7, 2018 at 10:46 am

      Thank you Amy! So true, I think one should do what they enjoy no matter the age. Enjoy your day Amy! xx

  • Reply
    Kristin McMillan
    March 6, 2018 at 11:34 am

    Fabulous post, Jess, and I share your attitude about age. We have a LOT to be proud of in making it this far and coping with all the things life has handed us as well as all the blessings! And yaaaaay for you in not following those silly fashion “rules” for women of any age. Says who, right?! I never ever followed any fashion rules and sure don’t plan on starting now just because I’m not 25 anymore. It is a great feeling, isn’t it, to finally be comfortable in our own skin and not worry about what everyone else things about how we look. I love that I can feel so much more free now. And bold? Welllll…you’ve seen some of my designs, so you know I like to wear bold things too! 😉 Love that delicious red you went with here for your bold statement! Wishing you a beautiful day, my friend! xoxox

    • Reply
      Jess Jannenga
      March 6, 2018 at 12:14 pm

      Hi Kristin!
      Thank you! So true. When I get down, I do think about all of the blessings and things I have overcome, as I am sure you have too! Yes, I think women should dress in what they love and not worry about rules, who makes them anyway! Wishing you a wonderful day too! xx

  • Reply
    March 5, 2018 at 4:19 pm

    What a fabulous post! I really admire you, Jess, for dressing how you like and throwing all the “age rules” out the window. Style is truly ageless! And you wear the bold red so well!

    • Reply
      Jess Jannenga
      March 6, 2018 at 12:06 pm

      Thank you Roxanne! Yes, I don’t feel style has an age limit! 🙂 xx

  • Reply
    March 5, 2018 at 1:48 pm

    I love this effort by Chico’s – it’s been so neat to see everyone wearing their t-shirts! Yes, I agree – 49 is just fine with me too. Age is just a number and yes it sounds cliche but it’s true. I know other 49 year olds that seem OLD and I know 60 year olds that seem so YOUNG and it has nothing to do with how they look but everything to do with their attitude. We are stronger and better than ever because we know more and we do more. Like fine wine we get better with age!
    You are just gorgeous in all of these looks Jess!

    • Reply
      Jess Jannenga
      March 6, 2018 at 12:07 pm

      I know exactly what you mean! Yes, i know people like this too.. it really is state of mind! I like the wine referance! 🙂 Thanks so much! xx

  • Reply
    March 5, 2018 at 12:43 pm


    Isn’t this a wonderful campaign for women to be proud of their age?
    We are so lucky that Chico’s is a brand that’s target market is over 40 and fabulous!


    • Reply
      Jess Jannenga
      March 6, 2018 at 12:08 pm

      So true! I am happy that companies like them exist! This was a fun post! Have a great day Robin! xx

  • Reply
    March 5, 2018 at 9:23 am

    Bold is the only way to be—-and I love that we can showcase our age!!

    • Reply
      Jess Jannenga
      March 5, 2018 at 11:46 am

      so true Jodie! why not? Thanks for stopping! xx

  • Reply
    Suzy Turner
    March 5, 2018 at 7:42 am

    LOVE this post, Jess! That tee is brilliant – I would proudly tell the world I’m 42 and bold too! However, I’d probably prefer a tee with my birth year on it so I could wear it for the next ten years too lol!
    Hope you have a wonderful week.
    Suzy xx

    • Reply
      Jess Jannenga
      March 5, 2018 at 11:46 am

      Hehe! I know…Ill be 50 this summer. Thank you Suzy, you too! xx

    Leave a Reply