EDS-Reader’s Survey for 2022- Midlife Women - Elegantly Dressed and Stylish
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EDS-Reader’s Survey for 2022- Midlife Women


Hello friends and Happy Friday!

Last year, I had my first reader’s survey and I wanted to continue it this year as well. In order to provide you with the topics in which you are interested, please fill it out.

Have you thought about what you love about being older or is it nothing but trying to achieve youthfulness? I think it truly is a time when you “find your true self.”

Midlife women and Older

There has been more midlife + models shown on various fashion retailers’ sites, such as Mango and Zara .

Think about the older models such as Lauren Hutton, who modeled in Bottega Veneta’s spring campaign. Or May Musk who is the face of Cover Girl.

Image credit–Chattanooga Times Free Press

Mango models

“Designer Tracy Reese cast older women in her spring 2017 presentation, telling Vogue, “Women of all ages wear my clothes, so I wanted to show that it’s not just about chasing youth, it’s about dressing real women.”  **quote Vogue

I think it is about time women “of a certain age” were able to show off the clothes and grace a runway or buy the clothes and feel good in them!

It has been shown that women over50 are more financially empowered and companies are starting to take some notice!

I know, at 53, I have more confidence, and self-assuredness than I did in my 20’s.  That confidence shows in how women wear the clothes/

I know as I get older, I am still going to love fashion and love experimenting creatively with fashion. Why should that stop?

Think of Iris Apfel!

^**photo credit Fashionista.

** pinterest credit photo

The Survey

My blog will be 8 years old in February, and time has flown by. I appreciate you for reading, and I’d love to hear from you.

Typically, Mondays and Tuesday I post about Fashion.

Fridays has bloomed into – anything goes-midlife topics-whatever topic I find you might enjoy as well

EDS READER SURVEY FOR 2022 click here!

Thank you so much for completing this survey. It will be available for 1 week, after which I will post the results

I’d also love to hear your thoughts on older models and companies marketing to women over 50. Let me know what you think in the comments! 

Have a great weekend and stay warm! (We may have an ice storm on Sunday!)

Jess xx

  • cheryl tucker
    Posted at 12:51h, 14 January Reply

    I love seeing more diversity all around these days in ads. But I feel though that the older models still don’t reflex the average woman. They have all kinds of cosmetic things that they do and have done that many don’t even look close to being over 50. Many of these things are out of reach for most women. I think it makes a lot of us feel like we are failing somehow. But at least it is all moving in the right direction. Now we just need to stop telling women they need to get rid of their wrinkles to look good. I wait for the day when we embrace the look of the aging woman.


  • Michelle Churchman
    Posted at 10:32h, 14 January Reply

    I love how older women are slowly being “seen.” And not just older women, but those who not model size. I shop at both Pinup Girl and Tatyana. Both of these companies have models in all size ranges. I love it.

    I know what you mean about having more confidence now than when you were younger. I have experienced the same thing – in spite of illness and weight gain. I’m 58.


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